Patricia Assabe is the Director of Marketing & Digital Services at BT Global Access: the social enterprise and international student recruitment agency organizing this event.

As a bilingual French/English business leader with over 10 years of experience in marketing, communications and project management, Patricia has always been passionate about creating, guiding and delivering creative campaigns and strategic solutions for various entrepreneurs and organizations in France, UK, US and Canada.

Energetic relationship builder and a serial entrepreneur, Patricia is also the Founder & CEO of Luvila Marketing, a multicultural marketing and communication agency providing strategic marketing, branding and digital services to Black entrepreneurs and organizations in the GTA. She is also the Co-founder of AFYA Choices, a line of 100% natural African herbal teas and coffees; and the Director of Marketing of Blacks in Technology, Toronto Chapter, a non-profit organization providing resources, guidance and mentorship for Black men and women looking to grow in the tech ecosystem.

Her years of hard work and dedication to others hasn’t been unnoticed as Patricia was recently awarded as one of the top 100 Black Women to Watch in Canada by CIBWE.

Her passion for new technologies, education, youth and women empowerment has also led her to work with several non-profit organizations and charities in Congo, France and Canada.